Pipedrive is a customer relationship management (CRM) software designed to help sales teams track prospects, manage sales pipelines, and optimize processes. With its lead tracking, task automation, and reporting features, Pipedrive helps improve productivity and increase conversion rates. MIA makes it easy to manage users and Pipedrive costs by providing a global view of activities, monitoring expenses, and identifying underutilised accounts. Optimise license usage and enhance security through centralised access and permission administration.